Group project: Design Sprint
Homework
Homework is a desktop application for the fictitious NGO Homework that aims to connect the user (donors) to students in need of technology.
View Prototype
Homework is a desktop application for the fictitious NGO Homework that aims to connect the user (donors) to students in need of technology.
View PrototypeWe were given the challenge of designing for social good to help organizations drive impact on challenges experienced by their audience. We had the option of choosing an existing NGO (Non government Organization) or a fictious NGO to help express their value to drive positive change.
As a group, we decided to create a fictious company called Homework to connect donors to students in need of technology.
4 days
February 22nd -February 25th 2022
UX Researcher
Wireframer + Prototyper
for mid-Fidelity designs
Desktop
Invision
Figma
Group academic sprint project apart of BrainStation UX Bootcamp
Sam Chung: Researcher, Asset Collector, Wireframer + Prototyper for Hi-Fi Designs
Derick Yeh: Researcher, Wireframer + Prototyper for Hi-Fi Designs
Fatima G Jhong: Content writer + Researcher
We mapped out an initial goal to begin our design process and worked on it through secondary research and interviewing. After identifying the solution we wanted to build for our audience, we started sketching which led to voting to decide on the solution that would work best. Multiple sketches and ideations later we built a desktop prototype solution. We refined our solution through testing sessions and finished with our current a hi-fidelity desktop prototype.
With the challenge identified, our problem was to figure out how we can help Homework inspire people to make positive change through their mission of providing individuals in need with access to technology.
We identified questions that we wanted to know to move forward in our research.
We wanted to understand the demographic behind who donates to create an accurate solution for our audience.
Donating can vary by demographic. Looking at the main methods of donating could help us understand which digital medium would be best for a solution.
Understanding issues with competitor donation pages would help us in identifying a solution that is unique.
Identifying the cause behind the donation page will help with inspiring our audience to foster change.
From our research, we found out some key data to validate during our interviews.
As a result of not being able to get online, students are projected to have more severe learning loss and become more likely to drop out of school.
Including an enticing and compelling reason that people should donate is essential to the success of donation websites.
From a look at average donation gifts, desktop users rain the highest in donations.
Donors that typically decide to donate are mission driven
To find out more about how to create the best donation experience, we invited 4 residents to join the conversation.
We spoke with 4 residents that live in North America, all over 18 and are familiar with using a desktop/PC. From our research, we found out a lot of key insights that we organized into themes into an affinity map.
We learned:
We started by organizing our interview insights into motivations, behaviors and pain points. As you can see from the images, majority of our insights were motivations.
Click images to view a larger version
We created themes from the insights we noticed and organized our interviewee's motivations, behaviors and pain points into them.
Click images to view a larger version
We chose community + relationship to focus on for our solution because of the significant amount of motivations/goals that we learned from our respondents. We believed that we could find the best opportunity from creating an experience that donors already enjoy or would like from their donation experience.
After hearing from our audience, we created our Persona, Anya Ortega.
Anya represents a millennial that didn’t have a lot of financial support growing up in school and would have benefited from a program such as Homework. She’s fortunate enough now that she’d like to give back but finds it overwhelming to find information about good NGOs. She wants to feel confident that she’s making a difference before donating.
You can read more about Anya below. She represents our secondary and primary research findings.
With our narrowed HMW and inspiration in mind, we created a task flow for how Anya (our persona) would find out more information about the NGO impact of Homework.
We started the process of sketching by performing a crazy 8 sketching session. This session consists of 8 different sketches in 8 minutes to gather ideas in a quick manner.
We sketched ideas that we had for the different pages of our application. We moved onto solutionary sketches after voting on the sketches that best addresses our persona’s needs and motivations.
We created desktop mid-fidelity wireframes to connect potential donors like Anya to students in need of technology. We wanted our user to be able to choose donation projects in their community which connects with our research that connections drive donations.
I worked on the student wireframes and included screens to allow the donor to get to know the student they are donating to so they are further connected to the cause.
**When viewing the mid-fidelity prototype, you may notice strange white lines/streaks throughout the prototype. This seems to be a known bug on Figma that occurs on Google Chrome. Try switching the browser to see the prototype without the lines or resizing the browser zoom to 90%!
After creating our mid-fidelity prototype, we invited participants both with and without donation experiences to check the ease and usability of our design. We asked our users to perform a series of tasks and marked the completing tasks with a check.
We organized the feedback we received from our testing session on a priority matrix to find out which feedback we’d focus on for our hi-fidelity iteration.
Some of the qualitative insights we received that were worked on were:
You can view our hi-fidelity prototype below. Homework is an NGO that allows the user to search for a project in their community and choose a student to donate to through monetary or physical hardware options.
